Surviving the Holidays: A metaphoric way to prepare your website for the holidays

Published on December 9, 2014

Holiday Sales

Preparation When it comes to surviving the holidays there is a secret to keeping your cool and coming out ahead. The simple step to keep your holidays happy is preparation. There is no greater feeling than being stress free and enjoying your time with family and friends. This is especially true if you own a […]

How Boostability Anticipates & Reports on the Penguin 3.0 Update

Published on December 6, 2014

Google Penguin 3.0

Hey there Boosters! It has been almost two months since Penguin 3.0 started rolling out, and it seems like a great time to review this historic update and provide a summary of what has occurred. Review of the Penguin Algorithm Update: First, let’s quickly review what the Penguin Algorithm Update is designed to do. Penguin […]

How SEO & Customer Service Go Hand-in-Hand

Published on December 1, 2014

Colton Miller

Customer Importance When it comes to SEO, we know that improving a company’s online presence is a long-term investment. It isn’t always easy to have patience with a campaign, especially in competitive markets. Tweet This That is why it is essential we understand customer importance and its relationship to the SEO process. Keeping a customer […]

Websites, Websites Everywhere, but No One Can Find Yours

Published on November 26, 2014

Maintain Online Presence

Whatever your official title, you have to fulfill countless roles when you’re a business owner. Administrator, project manager, salesperson, bookkeeper, human resource representative—you perform all these parts on a daily basis. They are essential to your business success, but one of your most important roles can get overlooked when you aren’t sure how to accomplish […]

Great Googly Gratitude – 3 Reasons Why We’re Grateful for Google This Year

Published on November 24, 2014

Boostability is Grateful for Google

Take some time to reflect on all the things you’re grateful for as Thanksgiving is approaching. How great it is that we have a holiday where the focus is gratitude (and dietary over-indulgence and football)? We’ve been thinking about all the things we’re grateful for over here at Boostability and in the online marketing world […]

How to Place Your Keywords Like a Boss—and Improve Onsite Content Rankings

Published on November 19, 2014

Placing Keywords

Unless you’ve been living under a rock for the past few years, you know that today’s businesses live or die by the click of a mouse or a verbal question to Siri. And keywords are the common denominator in both instances. Well-chosen keywords and phrases answer basic customer questions: Where’s the nearest dentist? What’s the […]

The Online Marketing Trifecta: Web, Content, & Social Media

Published on November 17, 2014

Online Marketing Trifecta by Boostability

Business owners peruse the internet, coming across web page after web page of regurgitated information boasting buzzwords like creative content and quality leads without any real explanation as to what these words mean to them, or better yet, how to buzz through these buzzwords with great success. As a small business owner interested in driving […]

How to Map Out Your SEO in 15 Minutes

Published on November 10, 2014

15 minute SEO strategy

You may think you’re too busy to even think about including SEO into your marketing plan, let alone create an SEO plan from scratch. The truth is that mapping out your SEO is an easy task that you can do in just 15 minutes. That’s less time than an episode of a TV show, less […]

Reviewing Website Ranking Account Trends

Published on November 3, 2014

Colton Miller

Website Ranking Trends and Fluctuation When reviewing organic success it is paramount to pair rankings and analytics together. This is more crucial than ever given the intelligence of search engines now days. With over 2.5 quintillion (1018) bytes of data produced daily. There has never been a bigger data set for search engines at their […]

The Booster Seat Episode 12: Keywords & User Intent (The Halloween Edition)

Published on October 30, 2014

The Booster Seat on BoostTV

Watch Episode 12 of The Booster Seat here, on Vimeo. Welcome to another edition of The Booster Seat! This is a special episode – it’s Halloween, of course, but it’s also the last episode of the season. Yes, I know it’s sad, but we WILL be back very soon. So, since this is a special […]